Use Content To Grow Your Health Coaching Practice – Part 3 – Enhance Your Expert Status

Why do you want to position yourself as the expert? Because people look for experts to solve a particular problem, people have more trust in experts, and people are willing to pay more for experts. Luckily, you don’t have to spend more time and money to get more letters behind your name before others consider […]

The 1-2-3 of Hooking Up Your Freebie Sign Up

You know you need a freebie to entice people to give you their email address and get onto your mailing list. You know a freebie can help you grow your list, position you as an expert and reach out to your potential clients. Dang, you even have your freebie written up/recorded, and now it’s sitting […]

3 Secrets to Building a Loyal List of Returning Clients

People who have bought from you are 40% more likely to buy from you again (I assume you have awesome products and services, right?) The average cost of generating sales from existing clients/customers is lower than the cost of generating and getting sales from new leads Cultivating a list of loyal and returning clients and […]

Use Content To Grow Your Health Coaching Practice – Part 2 – List Building

Having a list of qualified prospects to whom you can communicate consistently is a great way to cultivate relationships that lead to sales. These days, most people have more emails than they want in their inbox everyday – so just saying “Sign up for our newsletter” is simply not enough – it’s like saying, enter […]

My Head Gunk

Yesterday I was on the phone with a tax advisor about my business structure. I went in thinking we would talk about sole proprietorship vs an LLC, gather enough information to make a decision and move on. As Slideberry is a pretty young business (even though it has a website for about 16 months, it became “serious” […]

Use Content Marketing To Grow Your Health Coaching Practice – Part 1 – Email Marketing (Newsletter)

Sending out newsletter to your list is one of the best way to cultivate the “like know and trust” factor, build a relationship with your audience, and lead people to eventually engage your services or buy from you. There are many factors that contribute to successful email marketing, and the right kind of content is […]

Missing Ingredient For “Getting Out There” and Making It Big (aka Successful “Marketing”)?

I have been reading Daring Greatly by Brene Brown. I am only halfway through, but I can’t wait to share this with you. This is a book about vulnerability, about living Wholeheartedly, about putting yourself out there and be all of you. It’s not about being right, it’s about living life to the fullest. This […]

Boost Your Program Value – Without Piling on the Content (or doing more work)

Here is a mistake that some coaches make – they think if they are to increase the price of their programs, they need to pile on the content (and create more work for themselves). To get over this misconception, first, you need to realize that people are paying for the results/outcomes/solutions to the pain points […]

Is Your Website “STICKY”?

Have your website up and running? Good! Attracting quality traffic to your website? Great! But, it’s not Awesome yet! Is your website “STICKY”? (which means, are your visitors sticking around to explore your content? Are they coming back often?) Here are a few ways to make your website more “sticky”, which will get you a […]

5 Ways to Drive More Traffic to Your Website

Having a website is only the beginning of successfully marketing online. Now you have to get people to visit (i.e. drive traffic) your spankin’ new sparkly website. And you want to drive quality traffic – visitors who are actually your target market and are likely to buy from you. Here are a few tips to […]

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