Train Your List To Start Buying From You While Getting Paid :: How To Work the $7 Info Product Magic

{{ 12/1/13 update}} I just attended the Black Friday Bootcamp presented by internet marketing big wigs Ryan Deiss and Frank Kern. Ryan Deiss’ topic was on optimizing a complete sales funnel (the big thing – “you don’t have a traffic problem, you have an offer problem”) and he presented the idea of a “Tripwire” offer […]

I Just Paid $85 To Get Back Into My Apartment

I locked myself out today. It sucks. I had to pay a locksmith $85 to get back in. My 4-year-old was there this morning when I realized I didn’t have the key and let out a cry of “what did I just do??!” When I picked him up from school, he asked me about it […]

3 Ways To Increase Coaching Client Commitment Through Structuring Your Payment Options

I mentioned in my recent free training “4 Keys to Enrolling High-Paying Clients” that having a payment plan option is a great way to accommodate those who really want to work with you but don’t have a big chunk of cash sitting around. However, I have seen many coaches offering payment plan options in a […]

4 Pillars To CONFIDENTLY Get Paid What You Want

You KNOW you are awesome and bring exceptional transformation to your clients – worth every single penny and a lot more – yet you come up against a lot of resistance when it comes to raising your fees. In fact, you have been saying (and been told numerous times) you need to charge more… yet […]

How To Solve Your Business “Foot Pain”

When I was visiting London with my husband a couple of weeks ago, we walked all over the city for 6 hours. It was a rainy day, so I wore my crocs ballet flats which did not give me much support in the feet. I must have put too much impact on my left foot, […]

How To Get a Never-Ending Flow Of Clients – Year After Year

Here is a simple formula for getting more clients (particularly high-end private coaching clients): More Discovery Sessions/Enrollment Conversations = More Clients A great way to grow your list and invite potential clients to enter an enrollment conversation with you is through some kind of presentation during which you share valuable content – e.g. in-person workshop, […]

4 Fundamentals To Enrolling High-Paying Clients Like Gangbuster

This comes from someone (yours truly) who loves online marketing, is pretty darn good at that website business and has built a thriving biz entirely on the interwebs… To enroll a boatload of high-paying clients, you don’t necessary need a killer website with all the bells and whistles, and you don’t have to be a social […]

Want To Start 2014 With a Bang?

Yes? Grow Your List NOW. People do that New Year Resolution thing. A majority of the population probably have “lose some weight” or “get healthier” or “eat better” on their lists. You want to position yourself right there, under their nose, as the bearer of the solution of their biggest challenge or their deepest desire […]

5 Ways To Monetize Your Blog For Your Health Coaching Business

Everybody and her aunt Lucy have a blog. You have been told you NEED a blog on your website. True, -ish, a blog can help you: Improve SEO ranking (google loves fresh content) Drive traffic to your website (e.g. you can promote your fresh content on social media so you are not a one-trick pony) […]

4 Ways Group Programs Can Boost Your Income – and How To Do It Right

Group program, as a service offering, in and of itself is a great way to help more people, allow potential clients to enter your world at a lower price point to experience your awesomeness, and as a good offering to round out a robust sales funnel (or a sales “ice cream cone” as I like […]

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