Event Promotion Checklist

When you hold an event (teleseminar, class, workshop) you have to get the word out using different venues. Having a checklist handy can help you ensure that you hit every resource that you have at your disposal – without wasting time to recreate the wheel every time. Create a spreadsheet to keep track of these […]

Press Release Distribution

Press release is like free advertising. If done right, you can maximize you online exposure by creating fresh, timely content on a regular basis. I came across this website called Online PR Media, which has a service to help you distribute your press release. The basic package is free!

Powerful Intro to Your Presentation

When you are introducing yourself, or having someone introduce you in a presentation, it’s important to keep it short and sweet. Grab the attention of the audience, but don’t keep going because you don’t want them to get bored and glaze over when you are actually presenting your materials! Include these three elements: Why you […]

Sample Email for Approaching OB/GYN

Here is an email I used to approach OB/GYN, and can be easily adapted for use in approaching other healthcare professionals. Check out Slideberry’s presentations on Prenatal and Postpartum Wellness. Sample Email/Letter: I am Holistic Nutrition and Wellness coach in [your location], specializing in preconception health, prenatal and postpartum wellness, as well as women’s health. […]

Pitching Detox 101 Workshop to Whole Foods

This is the proposal that I sent to Whole Foods (Venice, CA) – I eventually got a meeting with the marketing department and am right now in the process of setting up a time for the workshop. The best way to make the first contact is to call and ask to speak to the person […]

5 Services For Building Websites On A Budget

A good reference for resources to build website on the cheap from the Amex Open Forum.

Gift or Sell?

How do you decide which level of product or service to offer when you’re speaking from the stage or teleseminar? In other words, when should you offer a free gift OR an entry-level item, such as a $197 product, OR that high-ticket item worth $3,000, $5,000, or $10,000? When to Give, Give, Give. When you […]

15 Online Hot Spots to Drive Traffic to Your Website

1.    Ads in your email newsletter 2.    Ads in other people’s email newsletters 3.    Emails you send to your list 4.    Emails other people send to their lists 5.    The signature message on your individual emails 6.    Your Facebook profile and posts 7.    Your Twitter page and tweets 8.    Your Linked-In profile 9.    Links on […]

Build Referral Relationships with Content

So you have talked to a wellness practitioner, and she is interested in becoming a referral partner. Now you want to make sure that she has you in mind. Sharing something of value is a great way to do it. Send out an article regularly (every month) in PDF format, so she can print or […]

Building Your List with Live Presentations

Of course you have a newsletter sign up sheet with you when you do a live presentation. But you want to make sure people sign up – so offer them something. Mention that you have a top 10 tips article in PDF format on the topic that you just presented (maybe you don’t include the […]

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