4 New Clients In 5 Days :: What I Learned (has surprised me)

In the past week, I enrolled 4 new clients within 5 working days.

In the past 18 months, I built a business that was profitable from the get-go; that generates a very decent full-time income while allowing me to work 25 hours a week, hang out with my 1-year-old, do yoga in the morning, chase after my 4-year-old after school and herd the family circus.

I should be totally ecstatic and celebrating, but instead, I felt “nice, but, meh.” I felt something was missing.

The charge. The joy.

The sense of play. The thrill of embarking on an adventure.

The sense of experiencing LIFE. The sense of being fully ME.

I took a hard look at myself, my life, my business, my thoughts, my emotions, my actions.

I see misalignments. I see contradictions. I see frustration when I do things that don’t match the “ME”  I want to become. I see “future-tripping” that takes me away from the moment. I see over-thinking and under-living.

I see “change or regret”. {{ If you dig what I am sayin’, make sure to scroll all the way down and grab the “pinnable” image you can share with the world! }}

Let Go Of the “Known”

I long for innovation, for creating something that has never been done before, yet I hold onto the “existing” like a stinky old security blanket.

DECISION: Stop doing what I am “supposed” to do. Stop “going through the motion”. Create something that is truly out of the box.

Go for the excitement. Dive into the unknown.

Do something Gutsy.Trust the Universe.


Release Control

I long for adventure, yet I am a quite a control freak. I long to relive the thrill of the days when I grabbed my backpack, fly to some Scandinavian country with a friend not having a room to stay, not knowing what language they speak, not knowing what money they spend. Yet I tense up when I am taken out of my routine.

DECISION: Get out of my head. Stop the planning. Be present. Find peace, make space, allow opportunities to flow in.

Embrace space. Let in opportunities.

Allow chance encounters. Be pleasantly surprised.


Embrace All Of ME

I long for the world to experience ME to the fullest extent. I long to forge my own path. Yet I have not fully embraced all of me – all of my life experiences, all my quirks and desires. There are parts of me that got left behind.

DECISION: Embrace all my experience, acknowledge that everything I have done has contributed to where I am now and where I want to be. Trust that my 8 Years in the Ivy League ivory towers and my 10 years in the digital marketing world all contributed to me becoming ME. Step up and claim all of me.

Allow everything part of me shine.

Show off my gifts. Live loudly.


Make Art

I long to build my business as if I am creating a work of art, yet I beat myself up if I am not following those “best practices”. I long to break the rules yet I often feel tied down by what I know intellectually. I long to feel everything in my body, yet I spend too much time in my head.

DECISION: Question the Rules. Break out of the box.

Build my business like I am making art.

Smear the paint. Splatter the plaster. Get messy. See what happens.

Be inspired. Breath in the turpentine.Follow my BLISS.

Create. My. Very. Own. Expression. through business.


Have Fun

I long for freedom, lightness and laughter, yet I am afraid to let it all go and take flight. I long for a business that is totally fun, yet I get bogged down by the shoulda coulda, and the “comparison trap”.

DECISION: Dare to toss out what I know about “marketing” ( – a lot. I paid a load of money for my biz coach to tell me I probably know more about marketing than she does) and do only what lights me up. Trust my intuition that what feels good is the right path.

Indulge. Laugh. Fly.

Go for the lightness. Choose EASE.


Are you still with me? Good! Ready to make your business the fullest expression of you? Ready to achieve fulfillment through your work? Let’s make art together. Let’s talk.


Dig what I said? Here is a “Pinnable” image you can share with the world:


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